Top 6 Best Blue Apron Competitors & Alternatives In 2024

For people who want delicious, home-cooked, healthy food without the hectic process of selecting ingredients, Blue Apron offers meal delivery services. But a lot of competitors have emerged in recent years. These have challenged the pioneers in food quality and pricing. Today, we’ll be discussing the main competitors and alternatives to Blue Apron in 2023. 

Blue Apron and its services:

Blue Apron is a meal kit delivery service that was founded in 2012 and quickly gained popularity as a convenient and innovative way for people to cook fresh and delicious meals at home. Blue Apron offers a diverse and ever-changing menu of chef-designed recipes. Customers can choose from various options, including vegetarian, low-calorie, and family-friendly meals. The menu typically features a combination of classic and globally-inspired dishes, ensuring there’s something for everyone.

Best Blue Apron Competitors 2024

We’ve created a list of the best Blue Apron Alternatives and Competitors that are worthy of your reliance upon them as a food delivery service. 

5. Dinnerly

blue apron competitors

Dinnerly is a meal kit delivery service that competes in the same space as Blue Apron, offering an alternative option for people who are looking for convenient and cost-effective ways to cook meals at home. Dinnerly is known for its simplified and budget-friendly approach to meal kit delivery. The company aims to make home-cooked meals more accessible by offering lower prices compared to many other meal kit services, including Blue Apron.

Dinnerly’s recipes are designed to be easy to follow, often containing fewer ingredients and simpler cooking techniques. This can be particularly appealing to individuals or families looking for quick and hassle-free meal preparation. Dinnerly offers a range of recipes that encompass various cuisines and dietary preferences. While the ingredient quality is generally good, Dinnerly may use fewer pre-portioned ingredients than Blue Apron, as one of its cost-saving measures.

4. Green Chef

blue apron competitors

Green Chef is another Blue Apron competitor. In the ever-growing market of convenient at-home cooking solutions, Green Chef distinguishes itself by focusing on organic, sustainably sourced ingredients and catering to specific dietary preferences. One of the key selling points of Green Chef is its commitment to using organic and sustainably sourced ingredients. This is particularly appealing to customers who prioritize environmentally friendly and health-conscious meal choices.

Green Chef offers a variety of meal plans to cater to different dietary preferences and restrictions, such as vegetarian, vegan, keto, paleo, gluten-free, and more. This specialization allows customers to find meal options that align with their specific needs. Green Chef provides a diverse menu with a mix of global and contemporary cuisines, giving customers a wide range of choices to explore. The menu often includes innovative recipes that can be appealing to adventurous home cooks.

3. Home Chef

blue apron competitors

Home Chef is a well-established meal kit delivery service that competes with Blue Apron in the growing market of convenient at-home cooking solutions. Home Chef offers a broad and ever-changing menu of recipes, ensuring a diverse range of options that cater to various culinary preferences. Customers can choose from classic, vegetarian, low-calorie, and other specialized meal plans.

Home Chef stands out for its high level of customization. Customers can swap out proteins, double up on proteins, or modify recipes to better align with their dietary needs and preferences. This level of personalization can be particularly attractive to those with specific food preferences or restrictions. Like Blue Apron, Home Chef provides detailed, step-by-step recipe cards with clear instructions and photographs. These instructions make it easy for cooks of all skill levels to prepare meals with confidence.

2. Sunbasket

blue apron competitors

Sunbasket is a meal kit delivery service that is Blue Apron’s competitor. By providing convenient and high-quality meal solutions for cooking at home they have taken a big share of the market. Sunbasket is known for its strong commitment to providing organic and sustainably sourced ingredients. The company prioritizes quality, health-conscious choices, and environmentally friendly practices, making it a preferred option for customers who value these attributes.

Sunbasket offers a range of meal plans that cater to various dietary preferences and restrictions, including organic, vegetarian, paleo, Mediterranean, gluten-free, and more. This specialization ensures that customers can find meal options that align with their specific dietary needs.

1. HelloFresh

blue apron competitors

HelloFresh is a major competitor to Blue Apron in the meal kit delivery industry. Both companies provide convenient solutions for home cooking, delivering pre-portioned ingredients and step-by-step recipes to customers’ doorsteps. HelloFresh is one of the largest meal kit delivery services globally, operating in numerous countries, including the United States, Europe, Canada, and Australia. This extensive reach gives it an advantage in terms of serving a wide and diverse customer base.

HelloFresh offers a diverse and ever-changing menu of recipes. Customers can choose from various meal plans, including vegetarian, family-friendly, and calorie-conscious options. The company frequently introduces new and exciting recipes to keep the menu fresh and appealing. HelloFresh emphasizes the quality of its ingredients, sourcing fresh and seasonal produce, and sustainably raised proteins. The company’s commitment to ingredient quality is reflected in the taste and freshness of the meals.

Final Thoughts:

In 2023, the world of meal kit delivery services continues to expand, offering consumers more choices and convenience than ever before. While Blue Apron has been a pioneer in this industry, it’s essential to explore the alternatives and competitors to find the perfect fit for your culinary needs. Whether you value organic and sustainably sourced ingredients, specialized dietary options, recipe variety, or budget-friendliness, there’s undoubtedly a meal kit service that aligns with your preferences. By considering these alternatives, you can embark on a delightful journey of home cooking, exploring a diverse range of flavors and cuisines with the assistance of these similar services.


  1. Q: What is Blue Apron and why are there competitors and alternatives?
    • A: Blue Apron is a meal kit delivery service that provides pre-portioned ingredients and recipes for home-cooked meals. Competitors and alternatives exist to offer similar services with their own unique features and offerings.
  2. Q: How were the top competitors and alternatives to Blue Apron selected for this list?
    • A: The top competitors and alternatives were selected based on factors such as the quality of ingredients, variety of menu options, customer reviews, delivery options, and overall user experience.
  3. Q: What are the key features that differentiate each of the listed Blue Apron competitors and alternatives?
    • A: Each competitor or alternative offers its own set of features, which may include menu customization options, specialty dietary offerings, pricing structures, and unique culinary experiences.
  4. Q: Are the alternatives listed in this article available nationwide?
    • A: Availability may vary depending on the specific competitor or alternative. The article provides information on the service areas for each option.
  5. Q: How do the pricing and subscription models of the listed competitors and alternatives compare to Blue Apron?
    • A: The article provides details on the pricing structures, including subscription options, meal plans, and any special offers or discounts that may be available for each competitor or alternative.
  6. Q: Can I find alternatives that cater to specific dietary preferences or restrictions?
    • A: Yes, some of the listed alternatives may offer specialized menus for dietary preferences such as vegetarian, vegan, gluten-free, or other specific needs. The article provides information on each option’s offerings.
  7. Q: Do the listed competitors and alternatives offer any unique culinary experiences or collaborations?
    • A: Some competitors or alternatives may have partnerships with renowned chefs, special-themed menus, or other unique culinary experiences. The article highlights any such special features.
  8. Q: Can I expect similar levels of quality and freshness from the ingredients provided by the listed competitors and alternatives compared to Blue Apron?
    • A: The listed competitors and alternatives are known for providing high-quality ingredients, but individual experiences may vary. The article provides information on the sourcing and quality control practices of each option.
  9. Q: Are there options for single-serving meals or family-sized portions among the listed competitors and alternatives?
    • A: The article includes information on portion sizes offered by each competitor or alternative, which may cater to individuals, couples, or families.
  10. Q: How can I get started with any of the listed Blue Apron competitors or alternatives?
    • A: The article provides links and instructions on how to sign up and get started with each of the listed competitors or alternatives.

Please note that while these FAQs aim to provide general information, it’s recommended to read the full article for a comprehensive understanding of each Blue Apron competitor and alternative.

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